Trade and Industry Minister TareK Kabil attended on Sunday the signing ceremony of an agreement to manage rights of the “Egyptian Cotton” brand. The three-year deal was inked by the ministry, the Egyptian cotton exporters association and Cotton Egypt Association.
The agreement is meant to promote for products made of Egyptian cotton on local and international markets, Kabil said. Under the agreement, a special unit will be formed to ensure the optimal use of the brand and to sign deals with international textile companies on that score, he added.
Moreover, a committee will be set up to approve and follow up the implementation of the marketing plan, Kabil noted.

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